After 16 years of writing our clients' Christmas gift guides and messages, we know what you can get to impress yours. So you have one less thing to think about this silly season: we've compiled a handy list of gift ideas, from edible and local to festive and seasonal.
With Christmas rapidly approaching, you prepare to close up shop for the holidays and get business set for the new year. But the growing to-do list can get overwhelming, it’s easy to panic when you realise time is running out for organising end-of-year gifts for clients, partners and prospective collaborators. Choosing the right corporate gift can be tough—finding that sweet spot between personal and useful with a touch of marketing can be challenging.
Copy may be our expertise here at WFB, but we also know what we like when it comes to gifting. So we’ve compiled a list of some of our favourite Christmas gifts, from edible and local to festive and seasonal.
If you’re already looking at next year, we’ve also added some corporate-branded products we love.
As for the gift message that finds the perfect line between personal and professional? Call us if you get stuck.
Hampers and edible selections may be the traditional go-to for client gifts, but they work especially well if you know your giftee’s tastes.
Send gluten-free snacks to your celiac client or a chocolate basket to the client who constantly raids your office candy jar, and you’ll prove you’re a business that pays attention to personal details.
We Love Local (starting at $42.50) lets you search by NZ region or dietary preference and allows corporate branding - keeping your company at the forefront while snacking through the summer.
The traditional bottle of wine can work - if you’re sure your client will appreciate it. If you know they don’t drink alcohol, though - gifting a nice, alcohol-free celebratory option can highlight your attention to detail when it comes to client relationships.
AF Drinks’ new sparkling red and rosé come packaged in a stylish-looking box and retail for $24.95. And we’re not just recommending them because they’re clients, either.
What better way to say, “Enjoy your break!” than with a tote bag full of summer essentials? Grab a bag and fill it with as much or as little as your budget allows.
We love Miriama Grace Ōhope tote ($29.99), Havianas jandals ($29.99), Huski drink cooler ($39.99), Kiwi-themed beach towel from locally-based Stoked NZ ($69) or Flox picnic blanket with carry bag ($69), but you may but you might also get the summer vibe going with items like lip balms, sunscreens, water bottles and bucket hats.
Candles are a personal favourite on the list; our own house is filled with them and the “favourite” changes almost monthly.
Get festive with a triple-scented soy candle from the Christmas range at Glasshouse Fragrances (from $26.95), enclosed in a colourful glass casing.
Why not opt for a personalised Christmas ornament to add a meaningful touch. Depending on how well you know your giftee, adding family members or pets can show you’re a business that cares, too.
We love the personalised Christmas snowglobes ($25) from Love From Seventeen.
Corporate swag is a great way to market your brand and keep your name in the minds of clients and prospective partners. The trick is to choose quality products that reflect your brand and business.
It is not only eco-friendly but something that will always come in handy. You can impress with high quality branding through a company like Frank Green for a smaller giftee list. For bulk options, check the range at All Branded Group.
We never buy key chain flashlights for ourselves, but if you’ve ever been fumbling to get the key in the door late at night, you’ll know how handy they are. Choose your colour and add your branding to a Titan torch.
If you want to ensure your giftee will carry your brand with them – potentially for years – you can’t go wrong with a travel-sized first aid kit. Check the range at All Branded Group, perfect for the car, the backpack while hiking, or the kitchen cabinet.
The lead copywriter and creative director at Words for Breakfast. She spends much of her time working with the copy writing team across a variety of projects.
